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Your Free Gold Guide
Curious about owning gold coins? Our free guide walks you through the essentials, from how it works to why more UK buyers are turning to tax-efficient gold coins for long-term security. Available exclusively to UK residents.
How physical gold ownership works, step by step
Which UK coins are Capital Gains Tax free and VAT free
How to buy safely and the common mistakes to avoid
How selling works when you are ready, including our buyback service
What do you like most about gold?
Choose the one that matters most to you.
I'm open to investing:
There is no obligation, this simply helps us help you.
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A rough idea is fine.
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By requesting the guide you agree to our Terms & Conditions and Privacy Policy. Your details are used only to send your guide and, where appropriate, offer guidance on UK gold ownership. Kept secure and never shared.
Physical gold is not regulated by the Financial Conduct Authority and its value can go down as well as up.
£10,000 of gold at the start of the millennium would be worth more than £150,000 today.
The world's central banks have bought over 1,000 tonnes a year for three years running. They are not selling. They are stockpiling.
UK legal tender coins like the Britannia and Sovereign are Capital Gains Tax free and VAT free. Every penny of growth is yours to keep.
Figures are shown for information only, based on the gold price in GBP since the year 2000.
Past performance is not a guide to future performance, and the value of gold can fall as well as rise.
Gold Calculator
What if you had bought gold?
Enter an amount and choose how far back, and see what that gold would be worth at today's live price.
Your £10,000 of gold from 2006 would be worth about
£—
This is a historical illustration only, based on the average gold price in GBP for the chosen year and the live gold price today. It is not a prediction or a promise of future returns. Past performance is not a guide to future performance, and the value of gold can go down as well as up.
Gold could be right for you, if you want to...
Protect the buying power of your savings over the long term.
Pay no Capital Gains Tax or VAT on UK legal tender coins.
Own something physical you can see, hold and store yourself.
Diversify beyond banks, cash and paper markets.
Hold a globally recognised asset that is easy to sell on.
Own a store of wealth trusted for over 5,000 years.
Keep it simple. Buy, take delivery and hold for the long term.
Hold an asset many people turn to in uncertain times.
Why Gold Tier Advisory?
We put education and service first. Every client deals with real people, owns real gold and gets clear, honest pricing from start to finish.
Physical, Delivered Gold
Every coin is owned outright by you and delivered to your door, fully insured. Nothing is pooled or held on your behalf.
Tax-Efficient UK Coins
We specialise in UK legal tender Britannias and Sovereigns, free of Capital Gains Tax and VAT.
Buyback Service
We buy back everything we supply at a fair, live market valuation whenever you choose to sell.
Transparent Pricing
Prices follow the live gold price with a small, clear premium. No hidden fees or inflated mark-ups.
Personal Service
Call, WhatsApp or meet us in person in London. You deal with people, not call centres.
Fast, Insured Delivery
Tracked, signed-for and discreet UK delivery, with most orders arriving within 3 to 5 working days.
Trusted Partners
We work with recognised names including The Royal Mint and Royal Mail.
Your Own Client Portal
Track your holdings and documents in your own secure Gold Tier Advisory portal.
What Our Clients Say
Real, verified reviews from Gold Tier Advisory clients, collected independently by Feefo. Rated 5/5 for service.
"I was sceptical at first but the service was excellent. Very friendly with knowledgeable staff, very seamless transaction and delivery."
"Marvellous service, great communications, quality service, delivered in specification, in full and on time."
"I have to commend Lucy on how much she educated me, from our first call... She kept me thoroughly informed making the process relaxed."
"Catherine has been very helpful letting me know how to buy physical gold... very pleasant lady, 10 out of 10."
Visit us by appointment: The Harley Building, 77 New Cavendish Street, London W1W 6XB
Learn before you buy
a single coin.
Owning gold is a decision worth making with confidence, not under pressure. That is why we put learning first.
The free Gold Safety Guide walks you through how physical gold ownership works, which UK coins are free of Capital Gains Tax and VAT, how pricing, delivery and selling work, and the common mistakes to avoid.
Read it in your own time. Then, if it feels right for you, we are here to help.
Download The Free Guide →
Why Gold, Why Now
Why people choose physical gold
Our clients are savers, families, business owners and people approaching or enjoying retirement. What they share is the wish to hold something real, alongside their pension, property and savings.
◆Outside the banks
Your gold is not a number on a bank's screen. It is your property, in your hands, with no bank or fund manager between you and your wealth.
◆Tax-free advantage
UK legal tender coins such as the Britannia and Sovereign are exempt from Capital Gains Tax for UK residents, and investment-grade gold is free of VAT.
◆Something you can hold
Tangible, portable and private. Store it at home or in a vault, pass it to your children, sell it whenever you choose. It never expires.
◆Time tested
Gold has held value through wars, recessions, currency changes and every financial crisis in living memory. Few assets can say the same.
Who buys gold?
Not just wealthy collectors. Savers who want part of their money outside the banking system. Families protecting wealth for the next generation. Business owners holding a tangible reserve. And a growing number of people aged 50 and over who want something solid they can see and touch.
What has been driving the price?
Inflation eroded the buying power of cash, and gold is where people have historically turned when money loses value. Central banks have been buying at the fastest pace in decades, adding well over a thousand tonnes a year, while global uncertainty has pushed private demand sharply higher.
None of this guarantees what happens next. Gold prices can and do fall as well as rise, which is why we always suggest viewing physical gold as a long-term holding.
Start with the free guide.
Three quick questions, then it is sent straight to your inbox. It takes less than a minute.
Get My Free Gold GuidePrefer to talk? Call 0208 064 0076 or WhatsApp us.
Gold Tier Advisory Limited sells physical gold coins and provides general information about physical gold ownership. We are not authorised or regulated by the Financial Conduct Authority, and physical gold coins are not "specified investments" under the Financial Services and Markets Act 2000. Purchases of physical gold are not covered by the Financial Services Compensation Scheme or the Financial Ombudsman Service. The value of gold can go down as well as up, and past performance is not a guide to future performance. Nothing on this page is financial, tax or investment advice. If you are unsure whether physical gold is right for you, please seek independent financial advice.
