Gold Academy · Lesson 15

How to Sell Gold

Gold is one of the most liquid assets on earth. Selling well is mostly about knowing what a fair quote looks like and UK coins make the tax side wonderfully simple.

Last reviewed September 2026

Where to sell

An established dealer is the normal route: you get a live quote, post the coins fully insured or bring them in and payment lands in your account once they are verified, often the same day. We would love you to come back to us when the time comes. We buy back everything we supply, including certified coins, at a fair, live market valuation, with a same-day quote on the day you call. At our discretion we may also buy coins and bars that were not purchased from us. Avoid high-street cash-for-gold counters, whose offers are typically far below market.

Understanding the quote

A quote is a percentage of the spot value of your coins' gold content. Recognised bullion coins in good condition command the strongest percentages because dealers can resell them instantly. If a quote is vague, or the buyer cannot tell you the live spot price it is based on, walk away.

Sell only what you need

Coins let you liquidate in stages: one Sovereign or one Britannia at a time, leaving the rest of the holding intact. This is where the divisibility you chose at purchase pays off.

The tax on the way out

For UK residents holding UK legal tender coins there is none on the gain: no Capital Gains Tax, nothing to report, however well the coins have done. It is the quiet advantage that makes the whole journey clean and it is covered fully in Is gold CGT free?

Next lesson: Passing coins on to family · Back to the Academy

This page is general information, not financial or tax advice. The value of gold can go down as well as up and past performance is not a guide to future performance.